Bison Transport partners with Missing Children Society of Canada
Wednesday May 24, 2017

Bison Transport is proud to partner with the Missing Children Society of Canada (MCSC) in an effort to bring answers in the ongoing searches for missing children and help to return missing children to a safe haven.

In light of Missing Children's Month, which takes place over the month of May and International Missing Child Awareness Day on May 25, all Bison employees and Drivers have been challenged to download the CodeSearch app. CodeSearch is a rapid response program in the form of a smartphone application that directly engages partner organizations, like Bison, in the search for missing children. Once signed up to the app, users receive notification of at-risk children who are likely to be in their vicinity. The notification includes information about the missing child, as well as their photo, emergency contact information and what to do if they see the child. The main goal of the app is to restrict the movement of a missing child. To date, more than 500 Bison Transport employees and Drivers have downloaded the app.

"It costs nothing to do this. We have an opportunity to take part in something meaningful, and help return missing children safely to their families," said Rob Penner, President and CEO of Bison Transport. "We are leaders in the trucking industry, and the first trucking company on board, and we have the responsibility to set the tone and create momentum," he said.

About the Missing Children Society of Canada

For more than 30 years, the Missing Children Society of Canada has been involved across the country and internationally in the search for missing children and support of their families. MCSC and its investigators work closely with police and corporate partners to search for missing children and help families access resources from their local communities. With the MCSC's technology, Most Valuable Network, communities across Canada are able to join a digital volunteer network in the search for missing children.

About Bison Transport

Bison Transport is one of the largest carriers in Canada, offering award-winning transportation solutions to the industry since 1969. Recognized by the TCA (Truckload Carriers Association) as North America's Safest Fleet, Bison is a high-service, dependable and value-creating supply chain partner. Bison offers full truckload service, full-service logistics, intermodal, LTL, dedicated fleet operations, yard management and warehousing & distribution. Bison is an active member of Natural Resources Canada's FleetSmart Program, as well as a SmartWay Transport Partner, a national and voluntary partnership of the U.S. Environmental Protection Agency.

For more information, please contact:

Rob Ruiters, Saskatchewan Manager
W: 306.543.1565
E: rruiters@bisontransport.com

Lionel Johnston, Corporate Marketing Manager
W: 204.833.0307 | C: 204.250.1074
E: ljohnston@bisontransport.com